Speed is no longer optional

Google has been using Core Web Vitals as a ranking factor for years, but in 2026 the gap between a fast and a slow site is measured directly in conversions. A 1-second delay in load time can reduce conversions by up to 20%.

Key benchmarks: LCP under 2.5 seconds, CLS below 0.1, and INP under 200 ms.

Design that guides, not decorates

The highest-converting websites in 2026 share one thing: they are brutally clear. The user knows within 5 seconds what the company does, who it is for, and what to do next. No rotating banners, no 15-item menus.

Accessibility WCAG 2.2: not just ethics, it is the law

The European digital accessibility directive is entering into force for private companies in 2025-2026. Sufficient contrast, keyboard navigation, ARIA labels in forms and alt text on images are no longer best practices — they are legal requirements for many sectors.

When is it time to redesign your website?

If your website is more than 3 years old, does not load in under 3 seconds on mobile, or does not consistently generate leads, it is time to act. A well-designed website is your salesperson available 24 hours a day.

At QuiruNet we design websites that work for your business, not just exist. Request a free audit of your current site.